The summer starts at Bang & Olufsen


Summer in the BANG & OLUFSEN stores is all about good times and great music – and one of this year’s centrepieces is BeoPlay A2.

When BeoPlay A2 was unveiled in late 2014 it took the world by storm. Both critics and audiences around the globe were left stunned by the elegant appearance and outstanding sound of the ultra-portable Bluetooth speaker that quickly became the fastest selling product in 90 years of Bang & Olufsen history.

“BeoPlay A2 is the ultimate summer accessory. It’s lightweight and portable, it has up to 24 hours of battery life – and it has a unique sound. Wherever you are going this summer, this is what you should bring. It will definitely bring enjoyment!”

This is just the latest product in a long line of new launches this year. With the company celebrating its 90th Birthday, it recently launched the Love Affair Collection that sees its most prestigious products in a rose golden nuance. 

This year has also seen the launch of BeoSound Moment, offering the very first wooden touch screen to the market and the BeoVision Avant 85”.

“It is clear that this is the strongest line of products the company has had to date and the BeoPlay A2 really is the icing on the cake. Customers interested in the Bang & Olufsen experience can interact with all of the new products in-store, where the onus is on enjoying technology and experiencing it first-hand”.

BeoPlay A2 is priced at SGD 548 and available at Bang & Olufsen Grand Hyatt showroom. Colours are Green, Silver, Black and Black Copper.