Great Eastern Women's Run 2014 #RunToLiveGreat Welcome Session

PRESS RELEASE




Last Saturday, Great Eastern Women's Run 2014 hosted the Welcome Session for the #RunToLiveGreat programme at The TreeTop @ Scape.

50 selected pairs got the chance to meet with our #RunToLiveGreat influencers, elite runners and female pacers for this year's Great Eastern Women's Run, including Ms Dipna Lim Prasad, Dr Lim Baoying, Ms Mok Ying Rong, Ms Chen Ming Ming, Ms Claire Jedrek and Ms Liv Lo, as they shared tips on how to kick start a fitness regime.


 Introducing the 50 pairs of participants taking part in
Great Eastern Women's Run 2014 #RunToLiveGreat programme!


Chief Marketing Officer of Great Eastern Life, Mr. Colin Chan,
in an opening speech at the #RunToLiveGreat Welcome Session on 26 July 2014

Being a key highlight of this year’s run, the #RunToLiveGreat programme encourages non-runners to take that first step towards healthier and better living. The programme will challenge 50 pairs of women to step forth and commit themselves to a healthier lifestyle by attending various training sessions, fringe activities and eventually complete a run of any race distance on race day.In return, each of the participants would receive a complimentary starter kit worth up to S$350, comprising of an adidas workout T-shirt, a pair of New Balance running shoes, a Polar Loop activity tracker, training manual, LiveGreat card, LiveGreat cap, Great Eastern bag, and all-access to three pre-assigned Great Eastern Women’s Run 2014 fringe activities.



The participants of the #RunToLiveGreat programme mingling during the icebreaker segment



The ladies look all fired up and ready kick start their training plans for the
Great Eastern Women's Run, happening on 9 November 2014


Ms Chen Ming Ming, the official 21.1km female pacer for this year's Great Eastern Women's Run, sharing some running tips with the ladies alongside elite runners Ms Dipna Lim Prasad, Dr Lim Baoying, Ms Mok Ying Rong; and #RunToLiveGreat influencers, Ms Claire Jedrek and Ms Liv Lo


A participant trying on a pair of New Balance shoes during the event. Each #RunToLiveGreat participant received a complimentary starter kit worth up to S$350, comprising of an adidas workout T-shirt, a pair of New Balance running shoes, a Polar Loop activity tracker, training manual, LiveGreat card, LiveGreat cap, Great Eastern bag, and all-access to three pre-assigned Great Eastern Women’s Run 2014 fringe activities


Registration for the Great Eastern Women's Run 2014 is open till 30 September please visit http://www.greateasternwomensrun.com/index.php?page=register

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